CANOPY WEATHER ANNOUNCES COMPANY LAUNCH, AIMS TO SEAMLESSLY LINK SCIENCE, TECHNOLOGY, AND BUSINESS

CANOPY WEATHER ANNOUNCES COMPANY LAUNCH, AIMS TO SEAMLESSLY LINK SCIENCE, TECHNOLOGY, AND BUSINESS 

Successful entrepreneurs return to expand on past achievements

Norman, Okla., Nov. 5, 2019: Canopy Weather today announced its arrival as successful entrepreneurs Don Giuliano and Matt Van Every return to expand on past achievements. Canopy Weather will apply  an application-first approach to deliver unique weather data products with specific, real-world business applications.

“Expecting even the best weather dataset to work across all business applications is a pipe dream,” said Giuliano. “Weather data has an inherent fuzziness to it that must be accounted for at the very beginning of the design process. We identify the business application FIRST, then design our science and datasets from the ground up to match that application. This approach enables us to deliver real-world results that are unachievable any other way.”

Before co-founding Canopy Weather, Giuliano and Van Every were partners at Weather Fusion, a weather technology startup that serviced the storm restoration industry. After a period of rapid growth, they successfully sold Weather Fusion to CoreLogic (NYSE: CLGX) in 2014, and then spent several years working directly in the construction industry.

Canopy Weather will start by delivering weather data products that establish new best practices when using weather data for storm restoration. By asking the right questions and factoring in additional variables, Canopy’s technology makes possible insights into actual storm impacts.

“Even today, current industry standards rely on approximating weather conditions in a given geographical area, not the actual impact of the storm,” says Van Every. ”For instance, we surveyed property damage caused by dozens of hail storms across several states and learned that max hail size is only part of the story. Intuitively, of course, everyone knows this. What we’re doing is using this information to begin quantifying direct, real-world impacts, and look forward to helping key industry leaders use weather data in ways more directly applicable to their business needs.”

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Canopy Weather delivers pre-eminent weather applications at the intersection of science, technology, and business. We’re passionate about understanding, at a fundamental level, how the abstract physics of weather and climate intersect with and influence day-to-day business operations. To learn more, visit CanopyWeather.com or follow us at twitter.com/CanopyWeather, facebook.com/CanopyWeather, instagram.com/CanopyWeather, and linkedin.com/Company/Canopy-Weather.

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CONTACT

Matt Van Every, Business Applications
[email protected]
(405)205-6306